AC Foods has launched Betterful, a line of regenerative organic-certified blueberries.The berries, grown in California and Oregon and available through September, will be in select Whole Foods, Sprouts, Bi-Rite, NewLeaf, Berkeley Bowl Marketplace and Oliver’s locations, according to a news release.AC Foods said the Betterful brand's mission is to enhance every stage of the growing, harvesting, and delivery process to...

Editor's note: The following report is from The Packer’s Fresh Trends 2024, which provides insight based on survey responses from consumers. Since 1983, The Packer has sponsored 41 major consumer studies to track trends in the purchases and consumption of fresh produce, documenting the fluctuation in purchases of specific fruits and vegetables as well as changing attitudes toward industry issues.When more than 1,100...

Salinas, Calif.-based Naturipe Farms is set to join the 38th Annual California Strawberry Festival in Ventura, Calif., May 18-19.Founded in 1984, the festival highlights strawberries grown throughout California with vendors, booths, games and all things strawberry, anchored by a special focus on charitable giving, according to a news release.“California is the hub of our domestic strawberry program and the home...

Delano, Calif.-based table grape grower and marketer Four Star Fruit says it has acquired Columbine Vineyards’ Holiday grape program from Agriculture Capital.The premium table grape category continues to experience dynamic changes as demand for its top-tier varieties and programs remains at the top of retailers’ minds across the globe, the company said in a news release. “We are excited to br...